About

Lore & Whimsy was founded in Jul 2023 when I finally decided to take my hobby and make it into a business.

Lore & Whimsy comes from my original "Lore of the Books" bookstagram account which I named after some of my favorite things: mythology and legends. One of my best friends, Lauren, helped me come up with "whimsy" and it fit! Thus, Lore & Whimsy was born.

It started out as just stickers and bookmarks, but I have since expanded to apparel (in house!) as well as keychains, bags, pillows and more!

All Lore & Whimsy items are officially licensed by the authors! You never have to worry, all my items will ALWAYS be licensed!

Whether you're looking for some fantasy in your life, or maybe something a little contemporary, we've got you!